Document Type : Original Article
Authors
1 Department of Management, Faculty of Humanities, Yasouj Branch, Islamic Azad University, Yasouj, Iran.
2 Department of Management, Faculty of Management, University of Tehran (Qom Campus), Iran.
Abstract
Acquiring and using knowledge resources is essential for companies to implement green supply chain management and help companies understand market information, government policies and customer needs, and perform technological innovations and product design and development to maintain their competitive advantage. The aim of this study was to investigate the effect of knowledge search and knowledge creation on green supply chain management with the moderating role of knowledge utilization and the mediating role of green self-efficacy. The present study was conducted among 135 companies in Yasuj industrial towns. The results show that knowledge search and knowledge production with path coefficients of 0.316 and 0.368 have a positive effect on green supply chain management and encourage companies to implement green supply chain management. Green self-efficacy plays a mediating role between knowledge seeking with a path coefficient of 0.175 and knowledge production with a path coefficient of 0.338 and green supply chain management. Also, knowledge production and application with path coefficients of 0.650 and 0.584 has a moderating role in the relationship between knowledge seeking and green self-efficacy.
Keywords
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doi:10.1109/TEM. 2021.3052373
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